Amazon Keywords and Categories: A Plain-English Guide
The seven keyword slots and your category choices decide who ever sees your book. Here's how to choose them without guessing.
21 September 2026 · 3 min read
The BookSpur Blog
Book Marketing, Explained for People Who’d Rather Be Writing
Straight answers to the questions indie authors actually ask — what to do first, what works, and what’s a waste of your time and money.
Building an Author Email List From Zero
Why the list beats every social platform, and how to get your first 100 subscribers when you have none.
21 September 2026 · 4 min read
A Realistic Book Launch Timeline (90 Days, Week by Week)
What to do and when, from three months out to launch week — built for self-published authors without a publicist or a budget.
21 September 2026 · 4 min read
Does BookTok Actually Work for Authors? An Honest Answer
Which genres it sells, which it doesn't, and what to do instead if yours isn't one of them.
21 September 2026 · 4 min read
How Much Should You Spend Marketing a Self-Published Book?
Where the money actually goes, what's worth paying for, and what to spend nothing on until the book is earning.
21 September 2026 · 4 min read
How to Get Book Reviews Without Breaking Amazon's Rules
Reviews drive sales and ads. Here's how to get your first 20 honestly — and the shortcuts that will get your book removed.
21 September 2026 · 4 min read
How to Market a Book When Nobody Knows Who You Are
You have no mailing list, no followers and no launch team. Here's what actually works from a standing start — and what to ignore until later.
21 September 2026 · 4 min read
How to Price Your Ebook (And When to Change It)
Why $2.99 and $4.99 dominate, what the 70% royalty band really means, and how to use price as a tool rather than a guess.
21 September 2026 · 4 min read
Marketing a Book You Published Years Ago
Your backlist isn't dead. A book from three years ago can outsell a new release — here's how to restart one.
21 September 2026 · 4 min read
Your Book Isn't Selling. Here's How to Diagnose Why.
Six specific causes, how to tell which one you have, and what to change first. Work through them in order.
21 September 2026 · 4 min read
Social Media for Authors Who Hate Social Media
You don't need to dance on camera or post every day. Here's the minimum that works, and permission to skip the rest.
21 September 2026 · 4 min read
How to Write a Book Blurb That Actually Sells
Your description has about fifteen seconds to work. Here's the structure that converts, and the habits that quietly kill sales.
21 September 2026 · 4 min read
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